Conversion of Design

  • Petr Kapustin Voronezh State University of Architecture and Construction


In the diversity of meanings of the word ‘conversion’ one can notice new horizons of transformation of the activity, including architectural and design activity. To do this, it is necessary to clear the word of additional meanings and to comprehend its depth. While sharing Konstantin Lidin’s idea of the expected transformation of the architectural profession towards preservation of social-economic and cultural-environmental values, the author offers to discuss the boundaries and possibilities of this transformation.


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How to Cite
KAPUSTIN, Petr. Conversion of Design. project baikal, Russian Federation, n. 55, p. 142-147, apr. 2018. ISSN 2309-3072. Available at: <>. Date accessed: 21 aug. 2018. doi:


conversion of design; architectural profession; project innovation theory; boundaries of design; cultural-environmental values; environment